Pushpay Campaigns and Pledging

Problem
Churches have been asking for a clear and visual display of their most vital information to achieve their business objectives. They wanted to make faster-informed decisions at a glance by checking the financial status of their pledge campaigns. Our aim was to craft a responsive Web Dashboard that delivered this.

Approach
As part of the Senior design team, I collaborated horizontally with stakeholders, Developers, Project Managers, Engineers, and UX Researchers. Through regular design cross-checks, I ensured our work stayed aligned with customer research while constantly pushing the boundaries of design innovation.

I took a design sprint approach (Understand, sketch, decide, prototype and test) to discovery while running stakeholder workshops with marketing and PMs to define where the core problems were so they could be mapped to the user needs and business objectives.

Using UX research methods such as:-

  • Prototype usability testing
  • Survey’s
  • Tree testing
  • Card sorting

The core data users wanted were Total Givers, Total pledged, Total Collected, Total raised, and Goals set.

By testing with our users, we iterated our prototypes and user flows based on their feedback. This led us to design a high-fidelity UI, in which we created micro-animations (Principle).

Cross-functional teams
We worked closely with developer leads to ensure consistency across versioning and design systems and component libraries. This synergy between design and development ensured a seamless execution and work ethics.

Outputs
We used a lean process to define the core UX/UI designs for efficiency. We split our work into smaller tasks (components and data) to manage our time across complex experiences. Working closely with PMs and Dev Leads, we prioritise work holistically. This approach enabled us to approach our work from the perspective of our customers’ needs.
It was a shame that I never got to see the final production.

  • Date: 11/01/2018
  • Categories: Mobile Design, Product Design, UX, UX Research
  • Client: Pushpay
  • URL: https://pushpay.com/